Deliver a lifestyle department store aimed at the style conscious.
Save 40% of the agreed capital budget.
Develop proposition and open first stage in 17 weeks.
Hailed as the best ever store launch in Dublin.
40% saving achieved as well as handing back all the contingency.
Shopfit cost less than 33 Euros per square foot.
‘Most people think of Arnotts as a classic, traditional department store. This store is different. There are less prominent brand fixtures, art hangs on the walls and we commissioned a graffiti artist. Its fun, which people need right now.’’
Dana Armstrong Consulting, Arnotts VM & Display,
Caulder Moore, KMD, Bruce Shaw,
Arup, Douglas Wallace
Contact: Dana Armstrong, Tel: +44 0 77 10 58 62 21
Copyright Dana Armstrong Consulting - 2012 all rights reserved